Saturday Seminar

Saturday, Nov. 5, 2016
9 a.m.-noon

KTBA Saturday Seminar

We’re kicking off our first Saturday Seminar series on November 5! In this 3 hour seminar, you’ll hear from 3 speakers whose valuable, real-world advice can be applied to your business right away.

• Discover the latest accounting apps and products that will free up your time to focus on your customers and business.
• Learn how to use social media to convert followers into customers.
• Save time and money by following bookkeeping best practices.

Ready to connect with other local business owners and learn how to streamline your marketing and accounting efforts? Register now!

Members: $5
Non-Members: $15

Email Megan to RSVP and pay through our secure PayPal account by choosing from the options below:

Member or Non-Member?

Not a Member yet? Join anytime before seminar to take advantage of Member-only pricing!

You can also bring a check to the seminar rather than paying online.
Saturday, November 5, 2016

4142 Adams Ave #102, San Diego, CA 92116 (next to Stehly Farms Market)

9 a.m.-noon

Breakfast will be provided by Stehly Farms and Pappalecco, with coffee provided by Starbucks.

In between the presentations we will be raffling off some great prizes from local businesses! Raffle prizes include a $45 gift certificate to Zen Sanctuary, a $25 gift certificate to Cucina Sorella, and a free consultation and adjustment from Good Vibrations Chiropractic.

A special thanks to all six of these neighborhood businesses for their generous donations and their continual support of our mission and community!

Each speaker will present for approximately 30 minutes and there will be time for Q&A after each presentation.

Get to know the speakers:


Carol Stachwick

Accounting Apps & Programs to Streamline Your Business
Discover accounting programs and apps that will help free up your time so you can focus on your customers, products, staff, and store locations. We’ll talk about:

• Small business accounting
• QuickBooks
• Banking options

Carol Stachwick grew up working in small business, helping with her father’s CPA firm through high school and college. After receiving her BS in Management and Human Resources, Carol became a CPA and managed the firm for many years. In addition, Carol performed audits of homeowners associations and nonprofit organizations, working closely with the finance and management teams throughout the audits. In recent years, Carol has been focused on providing accounting, consulting, and part-time CFO services to small business and small nonprofits. Usually, this means figuring out how to get the accounting done more efficiently so her clients can get back to doing the work that is their passion.

realtalksandiego-logoCarol was on air with Real Talk San Diego just a few days ago to discuss her work helping nonprofits with their accounting. Check out her interview here. (Carol starts at the 35 minute mark.)


Susan Payton

Demystifying Social Media for Small Businesses
You know your brand should be on social media to reach new customers, but you don’t have a clue where to begin. This workshop will dive into the basics to get you started, including:

• How to identify which social media channels you should be using
• What types of content to publish
• How to convert followers into customers

Susan Payton is the President of Egg Marketing & Communications, a content marketing firm based in San Diego. She’s written several business books, including How to Get More Customers With Press Releases, and frequently blogs about small business and marketing on sites including Forbes, AllBusiness, and Tweak Your Biz. Follow her on Twitter @eggmarketing.


Dustin DeCusatis

Business Structure and Bookkeeping Best Practices
Let’s talk business structure, steps for opening a business, and keeping your accounting organized and efficient. You’ll learn:

• How to keep your records organized
• Different accounting systems and processes
• Financial reporting and how to plan for the future

Dustin DeCusatis is currently serving as the Controller for Nucelis, LLC, a San Diego based industrial biotech company. Dustin has more than 12 years of broad corporate accounting and finance experience. He began his career with Ernst & Young in its audit practice and later served as the Director of Financial Planning and Analysis at American Specialty Health, Inc. and the Director of Finance for CoastEdge Partners, LLC. Dustin has extensive knowledge of various areas of accounting and finance including, operational accounting, accounting information systems, cash and treasury management, budgeting, forecasting, internal and external financial reporting, and technical accounting. Dustin received his Bachelor’s degree in accounting and finance from the University of South Carolina. He has lived in Talmadge with his wife Heather since 2011.

See more photos on our Facebook Page.